— GPI Niche Report · 2026-Q2 · May 2026
Realtor.com holds 90 GPI in Real Estate Marketplaces · 2026-Q2
Editorial summary based on observed model outputs and quarterly index facts.
90
— Leader's GPI
Realtor.com holds 90 GPI, unchanged from 90 vs 4 May 2026.
0
— Biggest mover
Realtor.com climbed from 90 to 90, the largest gain in this snapshot.
0
— Biggest faller
Realtor.com moved from 90 to 90, the weakest delta among current top 10.
20 brands
— Coverage
20 brands compared across 22 prompt-runs, baseline 4 May 2026.
Top 10 Real Estate Marketplaces brands by GPI
Snapshot: 12 May 2026 · Period: 2026-Q2 · Niche: Real Estate Marketplaces · Comparison baseline: 4 May 2026.
0255075100
1
RE
Realtor.com
GLB
ELITE
90
→ 0
2
ZG
Zillow Group, Inc
GLB
EXCELLENCE
88
→ 0
3
RC
Redfin Corporation
GLB
EXCELLENCE
88
→ 0
4
TR
Trulia
GLB
EXCELLENCE
79
→ 0
5
HO
Homes.com
GLB
EXCELLENCE
76
→ 0
6
LO
LoopNet
GLB
EXCELLENCE
68
→ 0
7
AU
Auction.com
GLB
VERIFIED
57
→ 0
8
AP
Apartments.com
GLB
VERIFIED
52
→ 0
9
OP
Opendoor
GLB
CRITICAL
45
→ 0
10
CO
Compass
GLB
CRITICAL
40
→ 0
Findings,
thirty seconds.
1) Realtor.com remains the category leader with 90 GPI points.
2) Coverage this issue: 20 brands and 22 measurements.
Trust & Coverage
Realtor.com vs Zillow Group, Inc
This issue is generated from the index pipeline. Scores represent AI visibility and framing in Real Estate Marketplaces recommendations across leading language models.
Realtor.com
90
→ 0
Zillow Group, Inc
88
→ 0
| # | Brand | Region | Trend vs 4 May 2026 | GPI | Δ vs 4 May 2026 |
|---|---|---|---|---|---|
| 1 |
Realtor.com
ELITE
|
GLB | 90 → 90 | 90 | → 0 |
| 2 |
Zillow Group, Inc
EXCELLENCE
|
GLB | 88 → 88 | 88 | → 0 |
| 3 |
Redfin Corporation
EXCELLENCE
|
GLB | 88 → 88 | 88 | → 0 |
| 4 |
Trulia
EXCELLENCE
|
GLB | 79 → 79 | 79 | → 0 |
| 5 |
Homes.com
EXCELLENCE
|
GLB | 76 → 76 | 76 | → 0 |
| 6 |
LoopNet
EXCELLENCE
|
GLB | 68 → 68 | 68 | → 0 |
| 7 |
Auction.com
VERIFIED
|
GLB | 57 → 57 | 57 | → 0 |
| 8 |
Apartments.com
VERIFIED
|
GLB | 52 → 52 | 52 | → 0 |
| 9 |
Opendoor
CRITICAL
|
GLB | 45 → 45 | 45 | → 0 |
| 10 |
Compass
CRITICAL
|
GLB | 40 → 40 | 40 | → 0 |
Updated 12 May 2026, 13:59 UTC. This report is published by Getllmspy GPI index.
Methodology & caveats
GPI measures AI visibility and framing in model answers, not sales or market share forecasts. This issue is generated from index layers (prompts, measurements, aggregates, narrative, reports) with deterministic quarterly runs.
No synthetic brands or synthetic scores are injected. If the quarter lacks coverage, we show fewer rows and mark insufficiency explicitly.
Data updates timeline
Each bar shows how many measurements were refreshed on that date. Last data update: 12 May 2026.
Report refreshed: 12 May 2026 (report rebuilt from latest available measurements).
12 May 2026
22
Prompts used in this issue (8)
Prompt pack extracted from completed checks included in this quarterly slice.
| # | Prompt text |
|---|---|
| 1 | Name up to 10 brands, companies, or services that **directly** operate in the «Real Estate Marketplaces» niche in in the United States (not adjacent “marketing in general”). Briefly justify the order. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 2 | Which **direct** providers of the «Real Estate Marketplaces» service/product do you most often name for users in in the United States? Do not mix in generic SEO/SMM tools unless they explicitly sell this niche. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 3 | Which companies **explicitly position** as «Real Estate Marketplaces» players and are considered strong in in the United States? Exclude vendors that are only “in digital marketing” without this exact offering. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 4 | Who gets criticized most in «Real Estate Marketplaces» in in the United States and for what? In the brand list, include only those criticized as providers of this niche—not any random SEO shop. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 5 | If you recommended the «Real Estate Marketplaces» offering to a friend in in the United States, who would you name first among **direct** players? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 6 | Which **specialized** «Real Estate Marketplaces» services (not generic course platforms or full-service agencies without this explicit niche) show up most in discussions in in the United States? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 7 | Among **core** «Real Estate Marketplaces» players in in the United States, who signals premium pricing vs affordability? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
| 8 | Which **core** «Real Estate Marketplaces» companies in in the United States are mentioned more often in a positive light lately? Do not pad the list with adjacent brands. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only. |
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